Esso moves on from Aeroplan, switches loyalty program to PC Optimum

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Loblaw Companies Ltd. and Imperial Oil Ltd. have signed a deal that will allow PC Optimum members to earn points at more than 1,800 Esso gas stations starting this summer.

http://www.cbc.ca/news/business/loblaws-pc-optimum-esso-1.4573927?cmp=rss